Hot Off The Press: "Budgeting For Usability Lab Tests"

My newest research at Forrester looks at the practical side of usability…

Forrester surveyed vendors who conduct usability lab tests of digital and physical products like Web sites, desktop software applications, and mobile phones. We found that, on average, these vendors tested 13 users per engagement, conducted tests over the course of two to three weeks, and charged $20,000 or less for this work. But project size and cost varied widely, from small tests (five users for less than $5,000) to massive engagements (120 users for more than $100,000). What will change in 2007? Usability vendors expect increases in both demand and cost.

Get the full report here, on Forrester’s site