[click image to zoom]
An awesome idea for a MoMA (Museum of Modern Art) iPhone App. Allow people to turn on an app, walk around, and create shareable art from their walking journey. Geolocation visuals. It’s a great idea because it fits the brand, provides a takeaway, for an art-loving, tech savvy audience. What I don’t understand is why I can’t find it in the App store, which with over a gazillion apps now, has become haystack with few needles. Like finding a diamond in a coal mine, a gem in a turd store, and other poor analogies.