UX Design Isn’t Important (at startups)

.begin (sarcasm);

“F*ck it, ship it”, said the co-founder.

“Hells yeah!”, replied the developer.

Yea, and look how beautiful it is!”, said the visual designer.

I’ll write a press release and tweet it!”, said the PR intern.

The UX designer sat there for a moment, and then asked… “But what are our users going to do with an upside down church?”

UX design is not important. So what if you built the church upside down, it’s an awesome church, built out of the latest materials, and it looks beautiful, so your users will figure out a way to get inside. Just have them login with Facebook.

.end (sarcasm);