Case Studies
Establishing the Product Design Role
Joined as the first product designer at an autonomous trucking startup to establish design as a strategic function, align cross-functional teams, and build scalable UX foundations during rapid growth.
•Established design operations, critique culture, and stakeholder alignment practices from scratch
•Shipped tooling improvements that accelerated developer velocity and reduced friction across engineering teams
BigQuery UX Leadership
I led UX as a function to modernize BigQuery — Google's flagship analytics platform used by thousands of data analysts. Over two years, I rebuilt its core interface, grew UX from one to eight people, shipped features that unlocked new revenue, and established a design-led culture that reshaped how the team shipped software.
•Set UX standards across a 150+ person org and launched revenue-impact features
•Long-horizon research influenced strategic product and analytics decisions
Unifying Data for Decision-Makers
Netflix runs on data. But the way insights reached decision-makers was reactive and fragmented, with each team building its own tools and visual language. I focused on connecting data to the tools leaders actually use, standardizing how insights are surfaced, and raising signal-to-noise across hundreds of internal apps.
•Cross-app header and navigation improved recall and reduced support questions
•Shared chart patterns and data cards raised clarity across Data & Insights org
Platform & COVID/Weather Layers
Reduced basemap color variants, set motion tied to user intent, designed first-party layers like COVID and Weather, and framed a partner-content model.
•Shipped COVID data layer with broad press coverage
•Created a framework to support diverse third-party content
Data Visualization Spec
Creator and co-author of Google's Data Visualization spec. Initiated a cross-company effort spanning 12 product orgs. Authored internal and public guidance published on Material.io. Seeded a dedicated data visualization discipline inside Google.
•Initiated cross-company effort spanning 12 product orgs
•Published comprehensive spec on Material.io used by thousands of developers
Olympics Results Experience
Extended Search's knowledge framework to global live events and introduced reusable immersive patterns.
•Massive event-scale usage uplift vs prior Olympics
•Full-screen patterns influenced later Search UI
Driving the Data Viz Spec Effort
Initiated and led Google's cross-org data visualization guidelines project, creating standards used across multiple product teams and publishing comprehensive guidance to the Material Design public spec.
•Organized 20+ stakeholders across Cloud, Search, and Android to align on shared principles
•Published comprehensive spec adopted by internal teams and external developers globally